# Homa Mofidian

> Product designer and Venture Associate at Engenesis Ventures, guiding tech startups from first concept to a scalable, investable business.

Homa Mofidian works remotely with teams in Dubai. She works as a Venture Associate at Engenesis Ventures and as a product designer, with a background in graphic design and digital marketing.

## About

I am dedicated to the future of entrepreneurship. At Engenesis Ventures I work with seasoned entrepreneurs to take tech startups from initial concept to companies ready for investment.

With a background in product, graphic design and digital marketing, I focus on tech and traction: practical guidance, clear coaching and strategies founders can act on right away.

## Experience

- Venture Associate, Engenesis Ventures (Jan 2025 - Now, Dubai, UAE (Remote))
- Product Designer, 5PM Agency (Sep 2024 - 2025, Dubai, UAE)
- Lead Generation Specialist, Trio (Mar 2023 - May 2024, Dubai, UAE)
- Graphic Designer and Digital Marketing Strategist, Asredade (2021 - 2025)

## How she works with founders

- Discover: Find the true source of a growth problem through founder sessions, data and users.
- Define: Turn the vision into a clear strategy, priorities and measurable goals.
- Design: Shape the product, story and brand that win users and investors.
- Scale: Step-by-step execution and coaching that keeps momentum through funding.

## Engenesis Ventures track record (Engenesis Ventures, past decade)

- 800+ companies partnered
- $1M+ raised by portfolio companies
- 2 exits, incl. acquisition by ActiveCampaign

## Skills

- Product design: Shaping how a product works and feels, from first flow to final UI.
- User research: Talking to users and reading data to find the real problem.
- Prototyping: Clickable flows that test an idea before anything is built.
- Adobe Photoshop: Image editing and visual assets for brands and campaigns.
- Digital marketing: Campaigns across search, social and email that reach the right people.
- Content marketing: Stories and posts that explain a product and build trust.
- Performance metrics: Tracking the numbers that show what works, then improving them.
- Strategy and communication: Clear plans and messages that keep founders and teams aligned.
- Lead generation: Finding and qualifying the people most likely to become customers.
- Claude Code: Building and editing software by working with Claude, the AI assistant by Anthropic.
- Claude Motion: Creating motion design and animated video together with Claude.
- Design by Claude: Designing interfaces and visuals in collaboration with Claude.
- AI literacy: Knowing what AI tools can and cannot do, and using them responsibly.
- UI kit: Reusable components and styles that keep a product consistent.
- Vercel: Publishing websites online, with a preview link for every change.
- GitHub basics: Saving work, tracking versions and collaborating on a project.

## Languages

- English (Full professional)
- French (Professional working)
- German (Intermediate)
- Spanish (Professional working)

## Contact and links

- Website: https://homamofidian.site/
- Email: homa@engenesis.com
- LinkedIn: https://www.linkedin.com/in/homa-mofidian
- GitHub: https://github.com/Homa990